The Generosity Project

Discover a Fresh Approach to Stewardship with The Generosity Project

Talking about money in the church can be challenging—but it doesn’t have to be! The Generosity Project is designed to help pastors reframe the conversation around stewardship, making it more about joy, gratitude, and faith rather than obligation or stress.

This program brings together cohorts of pastors to learn, share, and grow in their leadership around generosity. Whether you’re leading a small rural church, a thriving urban congregation, or something in between, this experience will give you tools to cultivate a culture of generosity—one that can transform both your ministry and your church’s financial well-being.

What Pastors Are Saying:

“For years, I struggled with how to talk about stewardship in a way that didn’t feel like a ‘necessary evil.’ The Generosity Project helped me shift the focus to gratitude, faith, and mission—without guilt or pressure.”

“This project has changed the way I think about giving. My congregation is experiencing a greater sense of joy and purpose in generosity, and I’ve seen a real shift in our approach to stewardship.”

“I love that this program keeps generosity in front of me all year long, not just at budget time!”

Who Can Join?

We’re inviting pastors, church leaders, and stewardship teams to be part of this journey. Each region can form its own cohort of pastors, meeting online once a month for guided discussions, practical learning, and resource sharing. If you don’t have enough participants locally, we can connect you with a wider group of pastors from other regions.

The next cohort of the Generosity Project will begin in July 2026 – the application deadline for this cohort has passed. Visit this webpage for information about future cohorts once it becomes available.

How It Works:

6 Monthly Virtual Gatherings – No travel required! Meet with fellow pastors in flexible, supportive online settings led by a trained facilitator.
Practical Tools & Resources – Participants receive free books, articles, and learning materials to help them lead conversations about generosity with confidence.
Encouragement & Accountability – Stay engaged with ongoing support from your cohort as you try out new ideas in your church.

Topics We Cover:

Moving from scarcity thinking to a culture of abundance
Leading stewardship conversations with confidence and authenticity
Shaping a joyful and mission-driven approach to giving
Exploring the spiritual and theological foundations of generosity
Practical strategies for engaging your congregation

Have questions about the program or the application? Contact GenerosityProject@abc-usa.org to learn more.

The Generosity Project is a collaborative effort between ABCUSA, regions, and local congregations. The Generosity Project aims to help pastors re-frame the conversation around stewardship and generosity in their congregations. Bi-monthly blogs help support new growth and understanding as we deepen our ministry and discipleship.

The books below will be studied in the next Generosity Project cohort, beginning in July 2026. Click on the book covers below for a summary of the book’s contents.

A Spirituality of Fundraising

Beyond the Offering Plate

Embracing Stewardship

Money and Your Ministry

Neither Poverty nor Riches

Tempered Resilience

Blog Posts

Stewardship

Money Management

Money Talks
Mindless Spending
Managing Money
Re-framing the Stewardship Conversation: Stop Talking about the Bills
Talking About Money . . .
Whose Money is it Anyway?
Things Every Pastor Should Know About Money
Understanding Our Relationship With Money
What is your why?
Seven Things Pastors Must NOT Do in Church Finance

Stewardship Webinars

A number of stewardship-related webinars have been produced by ABCUSA’s office of Mission Resource Development to date.

The Generosity Project Presents: A Live Zoom Event with Tod Bolsinger

Beyond the Offering Plate: Stewarding Life and End of Life Presented by Rev. Dr. Campbell B. Singleton, III

Embracing Stewardship: Looking Through the Lens of Love Presented by Rev. Dr. Henrietta Carter

Financial Stewardship in Times Like These: What You Can Do Presented by Rev. Margaret Marcuson

Stewardship of Space: Thinking Beyond the Sanctuary Presented by Rev. Stacy Emerson and Rev. Julie Flowers

The Generosity Project: Strengthening Stewardship in Times of Struggle Presented by Rev. Trevor A. Hyde, Jr.

Tech Forum on Stewardship – offered by ABC of New York State The presentation shared during the webinar can be found here. Presented by Rev. Stacy Emerson

Living Out God’s Love: 4 TED Talks on Stewardship The presentation shared during the webinar can be found here. Presented by Grace Pomroy

Preaching about Giving with Gumption & Grace Please view this short video here before watching the recording of the webinar, below. (During the recorded webinar a video is shown without audio. ) The presentation shared during the webinar can be found here. Presented by Rev. Anne Jernberg Scalfaro

The Generosity Project – Money and Your Ministry Presented by Rev. Margaret Marcuson Rev. Margaret Marcuson helps ministers do their work without wearing out or burning out, through ministry coaching, presentations and online resources. Find her at margaretmarcuson.com.

These webinars were produced by the office of Mission Resource Development, American Baptist Churches USA. This ministry is made possible because of your generous support of United Mission.